Powering scalable content operations
for multimedia hybrids
Cue Content Store centralizes news operations into one scalable CMS that reflects the rhythm of multimedia hybrid operations.
Create once, deliver anywhere
Great stories deserve a content management system that moves with them
In today’s newsrooms, the challenge isn’t finding great stories. It’s adapting them for every channel, audience, and format. Cue Content Store simplifies multichannel delivery by centralizing stories, assets, and contributors in one story-first platform.
Smarter automation, stronger stories
Make space for
great journalism
Built for large-scale multichannel storytelling, Cue Content Store connects variant creation and asset usage across brands and channels with proven story logic and modular content elements. This ensures story consistency, broader audience reach, and seamless collaboration for editorial teams.
Clarity across contributors. Enable journalists, editors, and freelancer teams to work in sync. Shared templates, workflows, and planning boards keep everyone aligned.
One platform to control the story narrative. From pitch to distribution, everyone works from the same starting point in one shared platform.
Move beyond legacy storytelling tools
with a CMS built for modern media
Editorial and technology fragmentation erode performance. They slow down production and complicate distribution, just as acceleration becomes vital to meeting audience needs. Remove workflow bottlenecks with Cue Content Store and improve efficiency to free up time for high-value journalism.
Story-centric planning
Shape the story before the format
Cue Content Store helps editorial teams plan around a core narrative, shifting focus from the distribution formats to a story-centric strategy. By organizing content as modular story elements, teams can align contributors early, define intent clearly, and adapt structure as the story evolves. Keeping the eye on the ball that matters: creating stories the audience wants to consume.
Stay story-centric. Cue is built for story collaboration, transparency, and resource sharing. Integrate with Cue Hive to build story pitches across brands and channels before the content creation stage to align on needs and strategy.
One start, multiple endings. Reduce duplication of effort by creating core story assets that can be adapted through automatic variant generation for multiple formats and channels as needed.
Adapt as you go. Update your core story once and see changes ripple through the inheritance model, ensuring corrections are applied consistently across all story variants.
Content collaboration
The newsroom collaboration
tool that drives up productivity
Distributed teams shouldn’t mean disconnected workflows. Cue Content Store enables editorial staff to co-create stories across borders and brands. With a shared story editor, fewer handoffs, and clear version control, collaboration flows naturally across roles and locations.
Collaborative editing. Co-create stories with fast, intuitive, collaborative editing across story variants.
Stay in sync. No more lost edits or uncertainty about versions. Autosave, along with strong version history, removes friction from the collaboration process.
From pitch to distribution. With Cue Content Store and Cue Hive, collaboration from idea generation to multichannel delivery has never been easier.
Workflow automation
Higher content velocity,
faster time-to-publish
In fast-moving newsrooms, manual administrative work slows everything down. Accelerate content production by activating Cue Autopilot: the AI orchestration layer across the Cue platform. Use AI for contextual surfacing, variant composition, and story building to detect incomplete sections and run quality checks based on editorial standards. The result is a connected, accelerated newsroom with higher content velocity and faster time-to-publish—carving out time for what really matters: high-value journalism audiences want to read.
AI at your finger tips. Replace redundant tasks and free up time for dedicated editorial work with AI assistance for content creation and optimization.
Automated variants for multichannel delivery. Reduce turnaround time for every story, scale reuse, and monetize content. Ensure consistency while optimizing for channel-specific formats and constraints.
Configure AI to fit your particular editorial standards. Maintain brand-specific standards and target audience expectations, all while streamlining AI operations without technical intervention.
Enterprise-level AI adoption. Centralize governance of AI practices to reduce fragmentation and duplication. Scale successful experiments and proven methods to accelerate time to value.
Asset centralization
Every asset, right where it is needed
Cue Content Store integrates seamlessly with Cue Dam, embedding asset management directly into the content workflow—from pitch to distribution.
No more chasing relevant images, videos, or graphics across drives and folders. With structured meta tagging, rights management, and easy reuse, teams can focus on storytelling, improving production speed and multimodal story creation.
Find it fast. No more chasing files across drives and folders. All images, videos, and graphics live in one centralized platform that supports your entire editorial workflow.
Trust what you use. With built-in rights management and version control, teams can reuse assets confidently and stay compliant across content production.
Drive down cost per asset. With an intelligent DAM behind content production workflows, asset reuse has never been easier. Reuse assets across brands and over time to optimize cost per asset.
Multimodal production
Utilize formats that
match the audience
Cue Content Store provides one shared story editor to seamlessly combine formats for multimodal production. It enables high-quality, multimodal storytelling across the enterprise, which easily adapts to evolving audience preferences and centers the story as the real unit of value.
Multimodal storytelling
Support for text, video, audio, and interactive content enables journalists to tell innovative, engaging stories tailored to digital, print, and social from a modern, collaborative, multimodal and AI-supported workflow.
The backbone of the newsroom
With the multimodal production capabilities in Cue, stories are transformed from a static artifact into a dynamic, evolving, multi-format entity – the backbone of an orchestrated newsroom.
Automatic variant production
Set up the Cue platform to automatically deliver high-quality, multimodal story variants that share a cohesive, story-centric narrative across distribution channels.
Multichannel storytelling
Manage content in all
channels with intelligent inheritance
Adapt your story for any channel with Cue Content Store. Whether for an app, website, social media, or even a different brand within your media group, the platform makes it easy to tailor your content to specific brand or channel requirements. Using a shared story inheritance model, you can modify, add, or remove content elements to fit your multichannel delivery strategy.
It ensures consistent storytelling across all platforms, helping you reach broader audiences and seamlessly add new channels as your strategy evolves.
From one shared content inheritance model. Enables multichannel storytelling with intelligent inheritance and content reuse, ensuring no changes to the core story is lost across story variants.
Built to support hybrid newsrooms. With the integration of all channels across print, digital, video, and audio directly into the platform, Cue Content Store makes multichannel storytelling a breeze.
Scalable platform
Grow without the growing pains
As teams expand and channels multiply, disconnected tools create unnecessary complexity and operational fragmentation that slows down production.
With Cue Content Store, media operations seamlessly scale with organizational growth. Add new titles, users, and channels as they emerge within a consistent operational structure. Keep control of workflows and user management at the enterprise level to ensure governance that allows you to grow with confidence.
Scale seamlessly. Expand from local titles to enterprise scale without adding operational or technical complexity.
One connected platform. Consolidated asset storage and unified search connect content and data across all modules in the Cue platform, eliminating silos and manual workarounds. The result is a better user experience and simpler workflows for users.
How multi-format storytelling boosted subscriptions at Politiken
National broadcaster RSI delivers on digital strategy by implementing the Cue media enterprise platform
Security and compliance built in. With ISO 27001 certification and compliance, data and operations are safeguarded, removing the burden of managing security and compliance independently.
High level of modularity. Cue Content Store is modular. Features switch on and off as your needs evolve.
More than a tool
A platform for the
entire newsroom
Cue is the modular, fully integrated media enterprise platform that connects and streamlines editorial planning, collaboration, content creation, asset management, and multichannel delivery.
CUSTOMER SUCCESS
Relationships that power progress
Customer success at Stibo DX means working side by side with your newsroom. From onboarding to ongoing growth, we help you navigate the realities of today’s media, while maximizing return on every investment and build readiness for tomorrow’s demands.
Getting started
From day one, it
just works
Getting started should not slow you down. With Cue, onboarding is simple, guided, and built around the way teams already work to empower organizations in their digital transformation.
knowledge base
Master the Cue platform
in 24 steps.
Learn the entire Cue platform in 24 articles. From workflows to engagement, this course gives you the clarity and confidence to master modern media operations.
