Blog post

AI on the spectrum: An operating model for newsrooms 

– 4 min. read
With the introduction of AI the newsroom has evolved dramatically over the last few years. What began as scattered experiments with AI tools like ChatGPT in late 2022 has transformed into strategic initiatives aimed at integrating artificial intelligence into core editorial workflows. Yet despite widespread interest and early adoption, many news organizations find themselves struggling with a fundamental question: How do we move beyond fragmented AI experiments to create sustainable, scalable solutions?

When assets become a liability: Getting value out of every asset

– 4 min. read

The multimedia hybrid – a new paradigm shift for newsrooms

– 6 min. read

What kind of DAM system should news publishers choose to stay ahead?

– 5 min. read

What we learned at the INMA World Congress 2025

– 6 min. read

Takeaways from the World News Media Congress 2025 in Krakow

– 2 min. read

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